- Persona 1 -
- Role: Website user
- Main goal:
- Get the relevant recommednation
- Buy the products they are looking for
- Want to have smooth and seamless experience
- Challenges:
- Too many items
- They don’t know what they’re looking for
- Persona 2 -
- Role: Webstore Store owner
- Main goal:
- Generate as much revenue as possible
-
Challenges: